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SAP Certified Associate - Implementation Consultant - SAP Emarsys Sample Questions (Q62-Q67):
NEW QUESTION # 62
Which of the following describes new API users? Note: There are 2 correct answers to this question.
Answer: B,D
Explanation:
Creating new API users in SAP Emarsys involves:
* Option B:Correct. The secret key is generated and displayed only during API user creation; it cannot be retrieved later, requiring secure storage.
* Option D:Correct. Permissions for endpoint operations (e.g., contact.create) must be explicitly activated for each new API user, not enabled by default.
* Option A:Incorrect. Permissions are not all enabled by default; they are selected manually.
* Option C:Incorrect. Only Account Owners or users with specific privileges can create API users, not all roles.The SAP Emarsys API Documentation under "API Users" verifies these details.References:
SAP Emarsys API Documentation - "API Users" (https://dev.emarsys.com/).
NEW QUESTION # 63
You are implementing Web Channel and you are told to use all Web campaign types available. What are your choices? Note: There are 3 correct answers to this question.
Answer: A,C,E
Explanation:
SAP Emarsys Web Channel offers specific campaign types:
* Option A (Embed):Correct. Replaces an element on the site with campaign content.
* Option B (Ribbon):Correct. Displays a banner at the top or bottom of the page.
* Option E (Overlay):Correct. Shows content (e.g., pop-ups) above the website.
* Option C:Incorrect. "Space" is not a Web Channel campaign type; it's a misnomer.
* Option D:Incorrect. "Category" relates to recommendations, not a distinct campaign type.The SAP Emarsys Help Portal under "Web Channel" lists Embed, Ribbon, and Overlay as types.References:SAP Emarsys Help Portal - "Web Channel" (https://help.emarsys.com/).
NEW QUESTION # 64
The Predict Dashboard displays content for which of the following? Note: There are 2 correct answers to this question.
Answer: A,C
Explanation:
The Predict Dashboard in SAP Emarsys focuses on AI-driven personalization and recommendation insights:
* Option B (Revenue contribution):Correct. It shows how Predict recommendations contribute to revenue, a key metric for assessing effectiveness.
* Option C (Health status of data sources):Correct. It monitors the health and quality of data feeds (e.
g., product catalogs) powering recommendations.
* Option A:Incorrect. Site traffic reports are not part of the Predict Dashboard; they're more aligned with Web Channel or external analytics tools.
* Option D:Incorrect. Live events are tracked elsewhere (e.g., Automation Center), not in the Predict Dashboard.The SAP Emarsys Help Portal under "Predict Dashboard" verifies these features.References:
SAP Emarsys Help Portal - "Predict Dashboard" (https://help.emarsys.com/).
NEW QUESTION # 65
Which of the following applies when using Send Time Optimization (STO)?
Answer: B
Explanation:
Send Time Optimization (STO) in SAP Emarsys optimizes email send times based on contact behavior:
* Option C:Correct. STO can be activated on either the default or advanced scheduling page when setting up an email campaign, allowing flexibility in configuration.
* Option A:Incorrect. STO uses historical behavior; new contacts without data default to a standard time, not a configurable one.
* Option B:Incorrect. Duplicate exclusion is a separate feature, not tied to STO.
* Option D:Incorrect. STO doesn't allow hour exclusions; it optimizes based on past engagement patterns.The SAP Emarsys Help Portal under "Send Time Optimization" verifies STO's activation options.References:SAP Emarsys Help Portal - "Send Time Optimization" (https://help.emarsys.com/).
NEW QUESTION # 66
Which of the following metrics are available in the Store Reporting dashboard? Note: There are 3 correct answers to this question.
Answer: A,C,E
Explanation:
The Store Reporting dashboard in SAP Emarsys (via Smart Insight) includes:
* Option C (Store Revenue):Correct. Total revenue per store is a key metric.
* Option D (Store Purchases):Correct. Number of purchases per store is tracked.
* Option E (Average Purchase Value):Correct. Average order value per store is available.
* Option A:Incorrect. "New Store Revenue" isn't a standard metric; it's just "Store Revenue."
* Option B:Incorrect. Refunds are not typically detailed in Store Reporting.The SAP Emarsys Help Portal under "Store Reporting" lists these metrics.References:SAP Emarsys Help Portal - "Smart Insight - Store Reporting" (https://help.emarsys.com/).
Below is the eighth batch of 10 questions (71-80) related to SAP Emarsys, with answers verified against official SAP Emarsys documentation as of March 07, 2025. Each question follows the requested format, including a comprehensive explanation and references to official SAP sources where applicable.
NEW QUESTION # 67
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